Privacy Policy

Effective Date: 19-05-2025

This page is used to inform website visitors or participants in research surveys and associated research activities such as focus groups and interviews regarding our policies with the collection, use, and disclosure of Personal Information to our service clients.

This Privacy Policy explains how CFI R&D Limited (“we” “us” “our”) collects, uses and protects your personal data when you use our website or participate in our online market research survey.

The Personal Information that we collect are used for providing and improving Client Services. We will not use or share your information with anyone except as described in this Privacy Policy.

Purpose Of Data Collection

The survey you have visited is conducted for the purpose of market research on behalf of Southern Hospice Group whose address is St Barnabas House, Titnore Lane, Goring-by-Sea, Worthing, West Sussex, BN12 6NZ.

Data Controller

Southern Hospice Group St Barnabas House, Titnore Lane, Goring-by-Sea, Worthing, West Sussex, BN12 6NZ.

Data Processor

CFI R&D Limited, 27 John Smeaton Court, Manchester, M1 2NR.

What Data We Collect

We may collect the following types of data:
• Demographic data (e.g., age, gender, location)
• Opinions and preferences expressed in survey responses
• Contact information (if you consent to be contacted for follow-up or incentives)
• Technical data (e.g., IP address, device type, browser type) for analytics and fraud prevention

Legal Basis for Processing

Under GDPR, the lawful bases we rely on for processing your data include:
• Consent: You have given clear consent for us to process your personal data for the stated purpose.
• Legitimate interests: Where applicable, to ensure the integrity of the research process. You may withdraw your consent at any time by contacting us at research@cfi.science.

How We Use Your Data

Your data will be used solely for market research analysis and reporting, and will be anonymised. All results will be reported in aggregate form unless you give explicit permission for individual attribution. We do not use your personal data for direct marketing or share it with third parties for marketing purposes.

Data Sharing and Transfers

We may share anonymised or aggregated survey results with clients or partners. If we work with third-party service providers (e.g., survey platforms), they are contractually bound to GDPR standards. Your data will not be transferred outside the European Economic Area (EEA) unless adequate safeguards are in place.

Data Retention

We will retain your personal data only as long as necessary for the purposes described. Typically, personal data will be retained for 12 month and securely deleted thereafter.

Your Rights Under GDPR

You have the right to:
• Access the personal data we hold about you
• Request correction or deletion of your data
• Object to or restrict our processing of your data
• Withdraw consent at any time
• Lodge a complaint with a supervisory authority

To exercise any of these rights, contact us at research@cfi.science.

Security

We use appropriate technical and organizational measures to protect your personal data against unauthorized access, disclosure, or destruction.

Changes to This Policy

We may update this Privacy Policy from time to time. You will be notified of significant changes where required.

Log Data

We want to inform you that whenever you visit our website or Service, we collect information that your browser sends to us that is called Log Data. This Log Data may include information such as your computer's Internet Protocol ("IP") address, browser version, pages of our Service that you visit, the time and date of your visit, the time spent on those pages, and other statistics.

Cookies

Cookies are files with small amount of data that is commonly used an anonymous unique identifier. These are sent to your browser from the website that you visit and are stored on your computer's hard drive.

Our website uses these "cookies" to collection information and to improve our Service. You have the option to either accept or refuse these cookies, and know when a cookie is being sent to your computer. If you choose to refuse our cookies, you may not be able to use some portions of our Service.

Links to Other Sites

Our Service may contain links to other sites. If you click on a third-party link, you will be directed to that site. Note that these external sites are not operated by us. Therefore, we strongly advise you to review the Privacy Policy of these websites. We have no control over, and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

Children's Privacy

Our Services do not address anyone under the age of 13. We do not knowingly collect personal identifiable information from children under 13. In the case we discover that a child under 13 has provided us with personal information, we immediately delete this from our servers. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us so that we will be able to do necessary actions.

Contact Us

If you have any questions or suggestions about our Privacy Policy, do not hesitate to contact us via research@cfi.science.